Anna Steinfest

Podcasting is one of the fastest-growing marketing channels for small businesses. Whether you're looking to build brand awareness, educate your audience, or become a thought leader in your niche, launching a podcast can be a game-changer. This guide walks you through how to start a podcast for your business — including gear recommendations, a free podcast launch checklist, and a YouTube tutorial. Why Your Business Needs a Podcast Podcasts help humanize your brand, build trust, and reach your...

Empowering Entrepreneurs to Thrive through Digital Transformation Why This Matters Artificial Intelligence (AI) is transforming how small businesses operate — from automating admin tasks to predicting customer trends and improving marketing efficiency. But before jumping into AI, you need to ask: “Is my business ready for AI?” This blog will walk you through a practical, 9-step AI Readiness Checklist  designed for U.S. small business owners. And at the end, you can download our free checklist...

Social media is changing fast — here’s how small business owners can keep up and stand out. Social media chaos? You’re not alone — but you can keep up. Running a small business in 2025 means juggling a lot. Just when you think you've figured out Instagram or Facebook, the algorithm changes (again). If social media feels like it's moving too fast to keep up, you're not alone. But here's the good news: you don't need to go viral to grow your business online. A few strategic moves can make a...